Best 7 Navattic Alternatives & Competitors in 2024

Explore the top 7 Navattic alternatives and competitors for 2024 and learn why interactive demos can drive prospect engagement and increase product usage.

Looking for a Navattic alternative?

The interactive demo platform is powerful but has limited customization options for companies who want fully “on-brand” demos.

We researched dozens of interactive demo platforms, talked to real customers, and sifted through customer reviews on reputable software rating sites to create this detailed list of the 7 best Navattic alternatives.

We’ll break down each solution’s core functionalities, top use cases, pricing model, and drawbacks to help you make the best decision for your company.

But first, here’s why most companies look out for a Navattic alternative.

Why Switch to a Navattic Alternative?

To be fair, Navattic has a few qualities that make it an attractive option for some teams looking for an interactive demo solution:

  • It lets you build interactive demos without coding or engineering support by capturing product screenshots from URLs
  • It has many native integrations for powerful lead acquisition and retargeting workflows–including Salesforce, Marketo, and Hubspot. For example, its integration with website de-anonymization tools reveals who’s viewing your demos, which is valuable for sales reps.
  • It has features for encouraging progression (checklists) and then tracking how viewers engage with insights through conversion events and their analytics tool allows you to add checklists and conversion tracking to understand viewer behavior.

However, Navattic’s downsides put off prospective and current users ⤵️

1. Navattic’s recording and styling options are too limited

Navattic’s product is highly customizable on the product experience itself. 

The same cannot be said for styling. 

It’s a major factor for companies that want their interactive demos to look and feel exactly like their products and websites; however, Navattic only allows you to take screenshots of your product, so you cannot upload media files nor record videos. 

“While Navattic offers powerful features for creating demos, there is room for enhancement in user interface customization options and integration capabilities. Improving these aspects would offer users greater flexibility to seamlessly integrate demo content into their sales processes.” - G2 Review

2. The product’s mobile experience is lacking

If you plan to deliver mobile-friendly demos, consider one of the alternatives in this guide, as Navattic struggles to make its mobile experience comparable to the desktop version.

“One thing I found challenging with Navattic is its mobile friendliness. It doesn't work as smoothly on mobile devices as it does on a computer. This can be a bit inconvenient when trying to promote demos for users on the go.” - G2 Review

This type of comment keeps coming back in verified Navattic reviews ⤵️

“UI could be improved (some things not as intuitive), mobile view still seems to be very clunky. Web capture edits don't always apply.” - G2 Review

3. Analytics don’t give you enough insights

You’ll need robust analytics to track how potential and existing customers interact with your demos, as it lets you:

  • Detect potential churn areas and bottlenecks.
  • Identify high-intent leads.
  • Recognize opportunities for upselling and cross-selling.
  • Inform which aspects of your product drive interest and conversions.

Unfortunately, Navattic’s analytics capabilities aren’t as in-depth as some solutions we’ll break down below. 

“The Analytics section has room for improvement. The visualizations in-platform are limited to a bare-bones line chart for the overall comparison metrics (engaged users, CTR, unique visitors etc.), and these cannot be exported.” - G2 Review

4. Key tasks are time-consuming

Customers find certain tasks, such as inputting dummy data and creating demo flows, challenging and time-consuming.

Additionally, since Navattic only lets you take product screenshots instead of recording live HTML, crafting product tours can take a while.

❗The average implementation time for Navattic is 2 weeks from purchase to the first live demo* versus 6 minutes of publish time for Arcade.
*Source
“I find creating demos to be time-consuming. [...] I'd love to see more automated elements -- like being able to record me going through an entire website, automatically capturing all the screens, and building demos that recreate my click-thru motions that I can edit as needed.” - G2 Review

What Are the Best Navattic Alternatives in 2024?

1. Arcade - Best for building visually polished interactive demos that increase engagement and conversion rates.

2. Storylane - Create demo hubs to let users explore different features from one place.

3. Walnut - Interactive demos tailored for sales use cases.

4. Consensus - Good option for building customizable demos with existing product videos.

5. Reprise - Interactive product demo platform for enterprise companies.

6. Relayto - Turns PDFs into interactive product tours.

7. Supademo - Entry-level interactive demo solution for beginners.

8. Tourial - Affordable interactive demo software with a demo hub feature.


1. Arcade

First up on our list is Arcade.

Full disclosure: While Arcade is our own product, we aim to provide an unbiased perspective on why Arcade is truly the top Navattic alternative on the market.

Arcade is an interactive demo platform that lets you easily create captivating product tours and demos across devices.

Its wide range of customization and personalization features, combined with flexible pricing options, make it a favorite for teams of all sizes (such as those at Carta, Angelist, ProductBoard, and Atlassian).

Among the many features Arcade offers, these 👇make Arcade an ideal Navattic alternative for teams that need a more flexible solution.

Feature #1: Advanced recording & sharing options

With Arcade’s Chrome extension you can: 

  • Record clicks 
  • Catch mouse movements
  • Take screenshots or product videos
  • Create hotspots 
  • Etc. 

And that, on any web app. 

The platform also has a desktop app for recording:

  • Desktop applications
  • Terminal apps
  • Multiple tabs and screens

💡 Although this could seem benign, it means that you won’t have to use separate tools for screen recording, screenshots, creating, and editing your demos—you can do it all from Arcade.

Arcade also lets you upload existing videos and screenshots and use them as a basis for your product tour. The platform will then stitch these videos and screenshots into demo steps.

❗Pro tip: This method of creating interactive demos is a particularly nifty option if you want to create product demos for mobile applications or migrate existing demo content.

When demos are ready, Arcade supports multi-media and multi-channel exports like: 

  • Website (HTML embed)
  • Social media
  • High-quality GIF
  • High-quality video

Try it out 👇

Feature #2: Advanced editing options

When editing, Arcade lets you tell your product story the way you see fit by providing modern editing capabilities like:

  • Choose Your Own Adventure - This is an advanced branching option that gives demo viewers more control by letting them choose a path based on:
1️⃣ Their role (e.g., sales, marketing, etc.).
2️⃣ Level of product understanding (choose between demos for more basic or advanced features).
3️⃣ Specific interest (product overview, specific feature, book a meeting).
  • Camera Recording - Add a personalized touch to your demo by recording a video or audio recording. These are recorded on the step-level, so don't worry about trying to nail the recording all at once!
  • Mobile optimization - Arcade automatically adjusts and optimizes demos for mobile views when it detects they’re being accessed through mobile. As a result, you won’t have to create separate demos for mobile and desktop views.
  • Video editing – Arcade allows you to upload video files and/or the Desktop app and Chrome Extension automatically generate a video that you can trim, speed up, and turn into a static image.
  • Pan and zoom - Lets you easily direct your audience’s focus on the most critical parts of the tour without advanced editing skills.
  • Synthetic voiceovers - Arcade supports 29 (and growing!) voiceover languages, allowing you to include clear and concise explanations at each walkthrough step.
  • Blurring - Blur parts of an existing Arcade so you can publish iterations without recreating the whole demo from scratch.
Plus, each change you or your team members make in a demo will be automatically updated across all channels, meaning your customers and prospects will always have the freshest version available.

Feature #3: Personalization at scale

Arcade lets you personalize demos and tailor them to each viewer through custom variables and links.

Variables are placeholders you can define that turn specific text within your demo into templates. 

At view time, these templates will be replaced with personalized values, such as the viewer’s first name, company name, etc.

With custom links, you can personalize demos for a large number of viewers. To do that, head to “Sharing this Arcade at scale?  in the “Custom Links" tab of the “Share” menu. The platform will automatically generate a template with dynamic placeholders and viewer data.

On the other hand, Parge Morph lets you tailor demos for specific prospects by directly editing the text of the product you’re recording.

Pricing

Arcade offers a free plan that is perfect for users who want to create their first interactive demos. The plan includes camera recording, synthetic voiceover, demo chapters, and more.

For unlimited Arcades and more design, personalization, and sharing options, subscribe to one of three premium plans:

  • Pro: $32 per user per month, unlimited arcades (i.e., demos), gives you more customization and branding control over demos.
  • Growth: $42.50 per user per month, up to 10 users, unlimited arcades, ideal for teams, and includes advanced editing, branching, and collaboration.
  • Enterprise: Custom pricing, minimum 10 users, unlimited arcades, enterprise-level security and analytics dashboards.

Note: The Growth plan has a 14-day trial. Try it for free to experience Arcade’s full capabilities.


How does Arcade compare to Navattic?

The most important distinction is how visually polished Arcade is compared to Navattic, whether from a user’s perspective (you) or a viewer’s perspective (your prospects). 

Would you rather go through this? 👇

Or this? 👇

Arcade also has an edge over Navattic in several areas:

*Navattic blog, June 2023

Navattic, on the other hand, has a wider range of integrations and additional sharing options with offline demos and integrations to share on review sites and social media. 

In conclusion, Navattic might be a better choice for mid-size to larger businesses that don’t need as many customization options and have technical teams capable of mastering its fairly complex interface.

Conversely, Arcade is the ideal solution for teams of all sizes looking for a flexible, adjustable, and agile platform that can easily bring any product tour to life.

Pros & Cons of Arcade

✅ Optimized for both desktop and mobile view.

✅ Feature-rich, especially when it comes to editing and sharing options.

✅ Supports multi-media recording and uploads.  

✅ Include lead-capturing forms and various CTAs in your demo.

✅ Robust analytics for tracking engagement on the Arcade and company level.

✅ Easy to use and fast to create and publish demos. 

❌ Its most advanced features are available on more expensive plans only, but its lower tiers still provide a solid range of features for smaller teams and individual users.

❌ Fewer integrations than Navattic.


2. Storylane

Best for: Creating interactive demos faster and more easily than with Navattic.

Storylane is an interactive demo tour popular for being user-friendly and having a wide range of features.

Its intuitive interface lets you build and deploy interactive demos faster than Navattic.

Features

  • An AI assistant that generates quick guides, instructions, and clarifications within your demo.
  • Ability to build clickable demos, i.e., product tours you demonstrate live to potential customers that you can further customize and adjust to provide viewers with a tailored experience.
  • Demo Hub enables you to create a demo repository, keeping all relevant feature and product demos in one place and providing customers with easy and complete access.

Who is it for?

Storylane is designed for B2B marketing and sales engineering teams, as they can make the most of its functionalities.

Pricing

Storylane has a free plan that lets you create and publish one guided demo (using screenshots only).

If you need more, you can upgrade to one of three plans:

  • Starter: $50 per creator per month, lets you create unlimited guided demos using screenshots and videos.
  • Growth: $125 per creator per month, minimum 5 users, lets you create both guided and clickable demos using screenshots and HTML.
  • Enterprise: Custom pricing and custom number of users, the same as Growth, with stronger security and branding features.

Note: DemoHub is available only as an add-on.

Pros & Cons of Storylane

✅ Lower entry price compared to Navattic.

✅ Better overall UI.

❌ Limited analytics reports.

❌ Some of its features are not as simple to figure out, like capturing screenshots, setting up auto-play, etc.

❌ Can be used for recording web apps only - if you need demos of your desktop apps, you’ll have to rely on a separate recording tool.


3. Walnut

Best for: Creating sales-oriented product demos.

Walnut is an interactive demo and product tour platform built for sales teams, as it helps create demos that can entice potential customers and nurture them into conversion.

If you’re looking for a solution optimized for sales and sales alone, Walnut might be the best Navattic alternative. 

Features

  • Robust analytics tools track how well your demos perform, providing insights such as the number of viewers, time spent on demos and individual steps, and the number of completed demos.
  • Deep integration with Salesforce lets you build personalized demos directly from your CRM opportunities and syncs demo analytics with Salesforce for a unified view of relevant data.
  • Automated demo scoring shows how well certain demos perform at a glance, helping you understand wat works well and what doesn’t.

Who is it for?

Sales teams that want to create hyper-personalized demos for customers and prospects. 

Pricing

Walnut doesn’t offer a free trial or a free plan, so you’ll have to choose one of its paid options from the start.

There are three to choose from:

  • Lite: $9,200 annually
  • Pro: $20,000 annually
  • Enterprise: Custom pricing

Note: White label, SSO, and offline demos are available as add-ons that are charged extra.

Pros & Cons

✅ Integrates with a wide range of GTM and sales tools.

✅ Strong analytics features.

❌ No free plan and annual billing only.

❌ Limited customization options.

❌ Clunky UI.

❌ Requires regular technical support for building and managing.


4. Reprise

Best for: Providing a wide range of demo use cases, from live demos to creating demo environments.

Reprise has three separate product offerings:

  • Reveal uses a browser extension to display personalized data during live demos. It overlays your existing demo environment with data tailored to a lead's name, industry, or goals in real time.
  • Replay, which creates product tours by capturing a video of all your interactions with the product, clicks, and activated features, turning them into an interactive product tour.
  • Replicate that clones both the front- and back-end code of your product, providing more functionality than basic front-end captures

Its wide range of use cases makes it a good alternative to Navattic for more advanced users.

Features

  • Lets you create centralized demo hubs with customizable demos and product tours you can easily deploy on demand.
  • Lets you create demo sandboxes that give your customers access to the full features and interactivity of your application without the costs and data requirements associated with traditional demo environments.
  • Allows you to download and use demos offline, ensuring easy access at all times.

Who is it for?

Enterprise GTM teams.

Pricing

Reprise is another platform that doesn’t disclose its pricing.

The website doesn’t give any hints on what the price depends on, so you’ll have to contact Reprise’s team for a custom quote.

Pros & Cons

✅ Scalable.

✅ Multiple demo use cases in a single platform.

❌ Steep learning curve.

❌ Expensive and opaque pricing.


5. Supademo

Best for: Creating interactive product demos at an affordable price.

Supademo is an affordable product demo platform popular among beginners for its simple interface.

It’s a viable Navattic alternative if you want the benefits of interactive demos while on a tight budget. 

Features

  • Integrates with Figma and lets you easily transform files into interactive prototypes and validate new features.
  • Enables personalization at scale via custom variables, conditional branching, etc.
  • AI-driven functionality includes a text annotation generator, synthetic voiceover, and auto translator.

Who is it for?

Supademo is best suited for smaller businesses with limited resources.

Pricing

Supademo has a free plan that lets you create 5 interactive demos.

When it comes to paid options, there are three to choose from:

  • Pro: $36 per monthly user, unlimited demos.
  • Scale: $50 per monthly user, unlimited demos, and more advanced features.
  • Enterprise: Custom pricing, enterprise-grade security, and dedicated support.

The Pro and Scale plans offer 14-day free trials.

Pros & Cons

✅ Low entry price.

✅ Easy to use and adjust to multiple use cases.

❌ Limited functionality.

❌ Doesn’t integrate with that many apps.


6. Tourial

Best for: Creating interactive demos and product tours fast without breaking the bank.

Tourial is a demo software tool that’s very similar to Storylane and Supademo.

Its essential offering, core functionality, and use cases almost match Storylane’s to a T.

However, since its interface is much simpler than Navattic’s and lets you create product demos faster, we decided to include it in the list, as some users may find it a better match than Storylane (both are affordable).

Features

  • It lets you create demo centers for individual prospects where they can access multiple demos and save their progress so they can pick up where they left off.
  • Chrome extension records your steps as you click through your product and transforms it into an interactive demo.
  • Tracks and identifies buying signals based on viewers’ interaction with your demo and third-party intent data (accessed via integrations with other tools).

Who is it for?

Pre-sales, sales, and marketing teams that need to build product demos and tours at scale.

Pricing

Tourial has three pricing plans:

  • Startup: $600 per month
  • Growth: $1,000 per month (annual billing only)
  • Enterprise: Custom price

Note that the Demo Centers feature is available as an add-on ($500/mo) on the first two plans, as the only tier to include it in the essential offering is the Enterprise one.

The same goes for SSO and SAML.

Pros & Cons

✅ Intuitive interface.

✅ Strong analytics.

❌ Some of its features are add-ons that are charged extra.

❌ No free trial or plan.

❌ No AI features (e.g., auto translations, synthetic voiceovers, etc.).


7. Relayto

Best for: Repurposing static content and transforming it into interactive customer experiences.

Relayto differs from other tools on this list because it is not a typical product tour software.

Instead, it lets you convert PDFs, presentations, images, etc., to engaging customer experiences that give your audiences more control over their interactions with that content.

It’s a good Navattic alternative if you have a lot of static content you’d like to make the most of and provide users with a captivating brand experience.

Features

  • No-code interface that lets you transform static digital content with animations, responsive navigation, immersive call-to-actions, and more.
  • Various AI-powered features exist, such as an AI animator, background video generator, navigator, and in-content chat.
  • Various sharing options, including public, private, and gated, enable full control over who accesses your interactive experiences and how.

Who is it for?

Content agencies looking to delight customers with interactive experiences and corporations that need to make internal resources more engaging and understandable.

Pricing

Relayto has a free plan that includes one user and up to 5 interactive experiences.

If you need more, you can sign up to one of three premium plans:

  • Pro: $80 per month, 1 user, up to 20 experiences.
  • Team: $950 per month, 5 users, 50 included experiences.
  • Business: $2,700 per month billed annually, 10 users, 250 experiences.

Relayto has two plans for enterprise-level users that let you create and publish content on scale and include advanced security features.

These plans include:

  • Enterprise: Custom pricing
  • Premium Content Services: Diamond, Platinum & Gold packages are $2,000/day, $350/hour on-demand option, includes creating a content strategy, custom template design, and custom integration support.

Pros & Cons

✅ Lets you repurpose and improve existing content.

✅ Very intuitive interface.

❌ Limited functionality. 

❌ Not a typical demo creator.


8. Consensus

Best for: Creating personalized demos from existing product videos on demand.

Consensus is a demo automation platform that helps create customized product tours for your prospects by leveraging existing videos and screenshots.

It’s a good Navattic alternative if you produce a lot of content (videos, PDFs, etc.) and want to include them in the demo experience. 

Features

  • Can combine your product videos, images, and PDFs into a digital demo experience for prospects.
  • Wide range of personalization options that let you create a tailored demo for each lead at scale.
  • Engagement analytics help you discover critical accounts, understand their buying intent signals, identify buying committees, and help them align toward conversion.

Who is it for?

Sales and presales teams in mid-sized to enterprise businesses that need a faster way to build and deploy customized product tours and demos at scale.

Pricing

Consensus opted not to publish its prices.

All we know is that pricing is based on the role and number of licenses you need.

For more details, contact Consensus’s sales team.

Pros & Cons

✅ Rich customization features.

✅ Powerful analytics for tracking prospect engagement in real time.

❌ Better for uploading existing content than recording new one of your product. 

❌ Opaque pricing structure.

❌ Steep learning curve. 

❌ Time-consuming to build.


Next Steps: Start Building Captivating Product Demos Today

There you have it - a detailed overview of the top 7 Navattic alternatives.

Each platform has strengths, limitations, and use cases at which it excels, so it all depends on your unique business needs and goals.

All that’s left is to try out some of the tools that resonate the most with you at first glance to determine how well they work for you and your team.

If you’re looking for a product tour solution that offers the fastest deployment time (approximately 6 minutes), a wide range of customization and personalization options, and easy creation of demos of both desktop and web apps, start with Arcade.

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